Job Title: SEO & GEO Specialist

Department: Marketing

Job Summary
We are looking for an experienced SEO & GEO Specialist to lead and drive Oben Electric's organic growth strategy across traditional search engines and AI-powered search platforms (AEO/GEO). This role will be responsible for planning, executing, and continuously optimizing SEO roadmap, improving website visibility, increasing organic traffic, and strengthening Oben's digital authority through technical SEO, content optimization, entity optimization, and backlink acquisition.

Key Responsibilities
1. SEO Strategy and Execution
Own and execute Oben's end-to-end SEO strategy
Develop and implement comprehensive SEO strategies to improve organic search rankings, drive traffic, and enhance website visibility
Conduct keyword research, on-page, and off-page optimization to maximize search performance
2. Technical SEO
Conduct regular technical SEO audits and resolve indexing, crawling, rendering, and site architecture issues
Manage XML sitemaps, robots.txt, canonicals, redirects, structured data, Core Web Vitals,



and page speed improvements
Monitor website health using Google Search Console and SEO tool
Coordinate with the website team to implement technical recommendations
3. Off-page SEO & Backlink Strategy
Develop and execute backlink acquisition strategies to improve Domain Authority and search rankings
Identify and secure high-quality backlinks through publisher outreach, digital PR, guest articles, partnerships, and industry listings
Monitor backlink profile and eliminate harmful or low-quality links
4. On-page SEO & Content Optimization
Optimize landing pages, product pages, blogs, FAQs, and category pages
Create SEO content briefs & write content along with content writers
Improve internal linking, metadata, schema implementation, image optimization, and content structure
Ensure all recent website launches and updates follow SEO best practices.
5. AEO / GEO (AI Search Optimization)
Develop strategies to

📌 Search Engine Optimization Specialist (Bengaluru)
🏢 Oben Electric
📍 Bengaluru