About the Role

We are looking for a Social Media Specialist to join the Marketing & Communications team at Hare Krishna Movement Charitable Foundation. You will own social media across three distinct verticals — HKMCF's charitable programmes (Anna Canteen, Bhojanamritam, Government Schools Breakfast Scheme), the Basil Woods School Network, and Hare Krishna Heritage Tower.

Each of these has its own audience and its own reason for existing. One raises money from people who care. One helps parents choose where their child will spend the next ten years. One tells the story of a landmark. Range matters here more than a single polished style.

There are real stories happening across these organisations every day. Most of them are not being told well. We want someone who can change that, and whose ideas are valuable enough that we stop briefing them and start following them.

What Sits Under You

• All three organisations maintain separate social media accounts. You are accountable for every one of them — planning, content, publishing and performance.




• The content calendar across all three verticals, built around the festival, giving and admissions calendars.
• Content creation end to end. Concepting, shooting, editing, writing. We have designers and video editors you will work with, but you should be able to produce independently.
• Community management across every handle. Comments, DMs and enquiries. Donors and parents both ask questions before they commit.
• On-ground coverage. Kitchens, distribution points, government school programmes, school campuses and events, and Heritage Tower events. This is regular field work, not occasional.
• School Admissions and campaign content, planned in advance rather than assembled on the day.
• Reporting on what the work is actually achieving, and adjusting based on it.
• Creative input into paid campaigns when asked. You will not run the ads, but the best ad we run should often have started as your idea.
• Consistency of visual and v

📌 Social Media Specialist (Hyderabad)
🏢 Basil Woods Institutions, Hyderabad
📍 Hyderabad