Position: Social Media Manager
Department: Marketing
Location: Marine Line Mumbai
Employment Type: Full-time

About the Role

Key Responsibilities
- Develop and execute monthly social media strategies across Instagram, Facebook, LinkedIn, YouTube, and other relevant platforms.
- Plan, manage, and maintain a content calendar aligned with marketing goals.
- Create engaging content ideas, captions, and campaign concepts.
- Coordinate with designers, video editors, photographers, and content creators to produce high-quality content.
- Manage day-to-day posting, scheduling, and community engagement.
- Monitor social media trends, competitor activities, and platform updates.
- Plan and execute influencer marketing campaigns and brand collaborations.
- Run and optimize paid social media campaigns to maximize reach and conversions.
- Track performance using analytics tools and prepare monthly performance reports.
- Ensure brand consistency across all digital platforms.
- Generate innovative ideas for product launches, campaigns, reels, and promotional activities.




- Collaborate with the sales and marketing teams to support lead generation and business objectives.

Required Skills:
- Solid knowledge of Instagram, Facebook, LinkedIn, YouTube, and emerging social platforms.
- Excellent content planning and storytelling abilities.
- Experience with Meta Business Suite and social media scheduling tools.
- Understanding of social media analytics and performance metrics.
- Basic knowledge of Meta Ads and paid campaign management.
- Excellent communication and copywriting skills.
- Ability to manage multiple projects and meet deadlines.
- Strong leadership and team coordination skills.

Qualifications:
- Bachelor's degree in Marketing, Mass Media, Communications, Advertising, or a related field.
- 2-5 years of experience in social media management or digital marketing.
- Experience in an advertising agency or creative agency is preferred.
- A strong portfolio showcasing successful

📌 Social Media Manager (Mumbai)
🏢 SANSKRTI
📍 Mumbai