Job Description :

SEO Specialist is responsible for driving organic traffic, improving product page performance, and executing content and promotion strategies for assigned hosting products. This role combines SEO execution, content writing, competitor research, and performance tracking to increase product visibility and order growth across our hosting product lines.

Roles & Responsibilities
- Own and maintain assigned product pages: ensure pricing, features, and content are accurate and conversion-focused
- Research keywords and develop content strategies for assigned product categories
- Write SEO-driven blogs, knowledge base articles, and product descriptions to improve search rankings
- Prepare and submit monthly performance reports including order data and traffic analysis
- Execute on-page and off-page promotion activities for product pages
- Conduct monthly competitor benchmarking: pricing, features, and positioning — and flag actionable insights

Day-to-Day Duties
- Review daily order data for assigned products and flag any unusual trends




- Work on assigned content tasks — blog writing, page updates, keyword research, or newsletter drafting
- Check product pages for accuracy — pricing, features, broken links, and content freshness
- Monitor Google Search Console for ranking changes, index errors, or traffic drops
- Check review platforms for recent reviews and respond or escalate within 24 hours
- Coordinate with designers and developers for page changes — brief clearly and review output before publishing

Essential Skills
- On-page and off-page SEO — title tags, meta descriptions, heading structure, internal linking, keyword placement, and basic backlink building
- Keyword research — search volume, keyword difficulty, commercial vs informational intent
- Google Search Console — reading impressions, clicks, and position data
- Ahrefs or SEMrush — competitor analysis, keyword gap identification, backlink review
- GA4 or any analytics tool — reading traffic rep

📌 SEO Executive (Rajkot)
🏢 STP Web Hosting
📍 Rajkot