Role
: Creative Content Director/Head/Lead

Reporting to
: CMO

About Us
: Scrubsy is India’s #1 foam-based household cleaner - trusted by thousands of families for kitchen, bathroom, footwear, and all-purpose cleaning. We’re a fast growing D2C brand under BoldChem Sciences Pvt. Ltd., scaling rapidly across Amazon, our own website, and quick commerce platforms. We are a funded organization. We move rapid, we care deeply about quality, and we’re building the team that is passionate

Brief
: We are looking for a hands-on
Creative Content Director/Head/Lead
to own end-to-end content strategy, production, and operations across our brand portfolio. The ideal candidate has run high-volume content engines — campaign, and social — at scale, and knows how to build repeatable systems (not just one-off creative) that keep quality consistent as output grows. This role requires strong content operations chops, experience integrating AI into content pipelines, and enough of a performance lens to know which content actually moves the needle.

Key Responsibilities




Content Strategy & Production at Scale
- Own end-to-end content production for campaign, and social — from concept and briefing to shoot, post-production, and final QA
- Build and run high-volume content pipelines without compromising consistency or quality
- Develop scalable content systems and visual frameworks that work across formats
- Own the content calendar and ensure on-time delivery against daily/weekly/monthly targets

AI-Driven Content Operations
- Introduce and run AI-led content workflows (image generation, editing, tagging, automation) to cut production time and cost
- Continuously identify tools and process changes that improve turnaround time, throughput, and output quality
- Set up QA and governance so AI-assisted content still meets brand and quality standards

Brand Storytelling & Visual Identity
- Ensure consistent brand voice, visual identity, and storytelling across web, social, etc.
- Translate brand

📌 Creative Content Director/Head/Lead (Gurugram)
🏢 Scrubsy
📍 Gurugram