Marketing Automation Supervising Associate

The opportunity

We are looking for Marketing Automation Expert who will be responsible for performing the activities related to Brand Marketing and Communications. This individual will support projects involving tactical execution of campaigns end to end, process improvements and educating users on campaign best practices. Must have experience with supporting email marketing campaigns and using various digital marketing tools with a strong interest in data management and analytics. The individual must be flexible, motivated, have high attention to detail and must have a proven track record of working effectively with teams, and with senior leaders across the business to execute and report on campaigns.

Your key responsibilities
- The candidate must have a solid background in managing projects and adhering to processes and methodical approach
- Showcase agility and proactivity in working with stakeholders and engage in solution driven conversations
- Hands-on experience with lead lifecycle, nurturing,



and an in-depth knowledge of email marketing best practices
- Tactical execution of Marketing Automation campaigns with varying complexities and sizes across channels
- Orchestrate subject matter expertise in Marketing Automation, Digital Marketing, and Marketo platform usage for the team to implement the tool across the regions.
- Coordinate and liaise with internal and external stakeholders to ensure complete briefing including - all relevant content, assets and target audience parameters are received for campaign execution
- Working with Marketo country leads and support them with increased Marketo usage and maturity
- Database management activities such as data clean-up and normalization to improve database quality.
- Management and coordination of report responses, RSVPs using Marketo or event tool platforms.
- Provide project support to all MarTech team members throughout various stages of the project, including testi

📌 Marketing Automation (Thiruvananthapuram)
🏢 EY
📍 Thiruvananthapuram