Copywriter: Associate Group Head / Group Head

Seniority Level:
Senior-Level (5-7 years, 6-8 years and above)

*Job Function:*
*Copy Writing*

*Employment Type:*
*Full Time*

Job description

Position Summary

Supports and assists in developing and maintaining the creative vision for all assigned brands. Partnering with all vertical leads/team members and manages, guides, and cultivates creative solutions by executing creative strategies. Group Head supervises mentors, and help in personal development of Senior Copywriters and Copywriters. Also shares writing responsibilities with the Copywriters and Senior Copywriters he/she supervises to help manage the day-to-day workload. They are expected to bring a fresh perspective to the table, especially with regards to social media formats, digital campaigns, and pop culture events (local and global).

Key Responsibility Area
- Assists Associate Creative Director/Creative Director in maintaining agency creative vision.
- Proactively researches and develops cutting-edge options for brand tactics.




- Introduces potential promotional opportunities (i.e., internal campaigns, sales rep programs, booth draws, and new media).
- Provides detailed direction and supervision to Copywriters and Senior Copywriters. (team development)
- Conducts continuous performance reviews of direct reports. (team development)
- Ensures that the style of written or verbal communication used (presentation vs. detailing vs. copy to be read thoroughly) meets brand objective.
- Assists the ACD and peers in vendor sourcing and management. Assist ACD/AD to define and assembles all necessary content assets with the creative staff.
- Participates in client strategic meetings, war rooms, market research, and work plan development and is able to present ideas and creative solutions comfortably
- Works as Project Manager on projects assigned to ensure all deliverables and deadlines are met within budget and quality.
- Seeks approvals from ACD/AD on all work before

📌 Associate Group Head (Mumbai)
🏢 INTERACTIVE AVENUES
📍 Mumbai