Flipkart Video Commerce

Senior Manager – Growth (SM1)

Full-Time | Bengaluru | Mid-Senior Level

Function

Video Commerce – Growth

Level

SM1 (Senior Manager)

Location

Bengaluru, India

Experience

4 – 6 years (post-MBA)

Education

MBA from Tier 1 institution

Reporting To

Head of Growth, Flipkart Video Commerce

About the Role

Flipkart Video Commerce is building India's largest live and short-video shopping destination, merging creator-led content with seamless commerce. As Senior Manager – Growth, you will own end-to-end acquisition and retention levers for Video Commerce, working at the intersection of creator growth, affiliate partnerships, and performance marketing.

This is a high-ownership, high-visibility role. You will operate with significant autonomy, drive cross-functional programs, and be accountable for measurable GMV and user growth outcomes across India's largest e-commerce platform.

Key Responsibilities

Growth Strategy & GTM

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Own the Video Commerce growth charter — user acquisition, creator supply growth, and monetisation funnels.

•




Design and execute GTM playbooks for current content formats, live commerce events, and seasonal campaigns.

•
Identify and size growth opportunities across creator tiers, categories, and geographies within India.

Creator & Influencer Programs

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Build and scale creator affiliate and performance programs; own creator onboarding, education, and retention.

•
Drive creator supply across short-video and live formats; track activation, output quality, and downstream GMV contribution.

•
Design content playbooks and CTA frameworks that translate creator content into measurable conversions.

Performance & Analytics

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Define and own growth KPIs: signups, activation rate, paid conversion, GMV, ROAS, and creator retention.

•
Build attribution and measurement frameworks linking content performance to business outcomes.

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Run data-driven experiments; translate results into scalable playbooks and spend reallocation decis

📌 Senior Manager1-Growth (Bengaluru)
🏢 Flipkart
📍 Bengaluru