FIELD MARKETING HEAD – CATALYST EDUCATION

Location: Calicut, Kerala
Experience: 3–5 Years
Industry: EdTech / Education
Employment Type: Full-Time
Salary: Best in Industry

About the Role

Catalyst Education is looking for an energetic and result-oriented Field Marketing Head to lead and execute offline marketing activities, strengthen brand presence, generate quality leads, and drive admissions across Calicut.

Key Responsibilities
- Develop and execute field marketing strategies for Calicut and surrounding areas.
- Lead and manage the field marketing team.
- Plan school, college, campus, community, and local promotional activities.
- Build partnerships with schools, colleges, institutions, communities, and local organizations.
- Drive lead generation through events, campaigns, seminars, workshops, and promotional activities.
- Monitor daily and monthly field marketing performance.
- Identify recent marketing opportunities and high-potential locations.
- Coordinate with Sales, Admissions, Digital Marketing, and Branch teams.
- Track campaign ROI, lead quality, conversions,



and acquisition costs.
- Prepare regular reports and present performance updates to management.
- Manage vendors, promotional materials, events, and field marketing budgets.
- Ensure strong brand visibility and consistent execution of Catalyst Education campaigns.

Required Skills
- Strong leadership and team-management skills.
- Excellent communication and negotiation abilities.
- Strong knowledge of local market dynamics.
- Experience in field marketing and lead generation.
- Ability to plan and execute large-scale offline campaigns.
- Target-oriented and data-driven approach.
- Strong networking and relationship-building skills.
- Willingness to travel within Calicut and nearby locations.

Candidate Profile
- 3–5 years of experience in Field Marketing / Sales / EdTech / Education / FMCG / Retail / related industries.
- Prior experience managing a field marketing team is preferred.
- Experience in

📌 FILED MARKETING HEAD (Kozhikode)
🏢 catalyst education
📍 Kozhikode