Role

JD: Sr. General Manager - Marketing - Cables

The Sr. General Manager - Marketing will be responsible for driving the entire sales lifecycle, from lead generation to order closure, for the agency business catering to B2B customers on a pan-India basis. This role demands strategic leadership to manage a team, develop new business opportunities, handle large key accounts, and ensure successful order execution.

Key Responsibilities:

Lead Generation and Business Development:
- Identify potential business opportunities and generate leads across diverse industrial and OEM sectors.
- Develop and maintain a robust sales pipeline to meet business targets.
- Foster relationships with key stakeholders in EPC contractors, OEMs, and industrial customers.

Order Closure and Execution:
- Lead negotiations, prepare quotations, and finalize orders with key accounts.
- Ensure seamless coordination between customers and manufacturers for timely order execution.
- Manage pricing strategies and approval processes to meet both customer needs and profitability goals.





Team Leadership and Management:
- Build, lead, and mentor a high-performing marketing and sales team.
- Set transparent objectives, monitor performance, and provide continuous training and guidance.

Key Account Management:
- Develop and strengthen relationships with large key accounts to ensure customer satisfaction and repeat business.
- Act as the primary point of contact for key accounts, addressing their concerns and requirements proactively.

Market Analysis and Strategy Development:
- Analyze industry trends, competitor strategies, and customer needs to inform marketing plans.
- Develop and implement strategic marketing initiatives to enhance market presence and capture new opportunities.

Reporting and Coordination:
- Provide detailed reports on lead generation, pipeline progress, order closures, and team performance.
- Coordinate with manufacturers to ensure alignment with business objectives and client expectatio

📌 General Manager Sales (Mumbai)
🏢 Aakash Powertech
📍 Mumbai