We Are Hiring, Email Marketer – LPO Based

Company:
Better Ledger Inc.

Position:
Email Marketer

Work Mode:
Remote

Shift:
Night Shift

Market:
USA / US Leads

Employment Type:
Full time

About Better Ledger Inc.

Better Ledger Inc. is a growing US-focused accounting and professional services company serving businesses across the United States. We are looking for a results-driven Email Marketer
to join our team and manage email marketing campaigns focused on generating and nurturing
US-based business leads
.

Key Responsibilities
- Develop and execute targeted email marketing campaigns for the US market.
- Build, manage, segment, and maintain B2B email databases.
- Research and identify relevant US prospects and decision-makers.
- Create engaging, professional, and conversion-focused email campaigns.
- Write compelling subject lines, email copy, CTAs, and follow-up sequences.
- Manage email outreach and lead-nurturing campaigns.
- Track campaign performance including open rates, click-through rates, replies, bounce rates, and conversions.
- A/B test subject lines,



messaging, CTAs, and campaign strategies.
- Maintain email deliverability and database hygiene.
- Identify opportunities to improve response and conversion rates.
- Coordinate with the sales/business development team to ensure qualified leads are properly followed up.
- Prepare regular campaign performance reports and provide actionable insights.

Requirements
- 1+ year of experience
in Email Marketing, B2B Lead Generation, Cold Email Outreach, or a similar role.
- Experience working with
US-based leads and businesses
.
- Strong understanding of email marketing and lead-generation strategies.
- Excellent written English and professional communication skills.
- Experience with email marketing/outreach platforms such as
Mailchimp, Instantly, Smartlead, Apollo, HubSpot, Brevo, or similar tools
.
- Familiarity with CRM systems and lead management.
- Basic understanding of email deliverability, domain reputati

📌 Email Marketing Specialist (Delhi)
🏢 Better Ledger Inc - BL
📍 Delhi