Working with Us
Challenging. Meaningful. Life-changing. Those aren’t words that are usually associated with a job. But working at Bristol Myers Squibb is anything but usual. Here, uniquely interesting work happens every day, in every department. From optimizing a production line to the latest breakthroughs in cell therapy, this is work that transforms the lives of patients, and the careers of those who do it. You’ll get the chance to grow and thrive through opportunities uncommon in scale and scope, alongside high-achieving teams. Take your career farther than you thought possible.

Bristol Myers Squibb recognizes the importance of balance and flexibility in our work setting. We offer a wide variety of competitive benefits, services and programs that provide our employees with the resources to pursue their goals, both at work and in their personal lives. Read more careers.bms.com/working-with-us.

Roles and Responsibilities

Customer Engagement Measurement & Analytics Delivery




- Independently delivered measurement analyses assessing the effectiveness of omnichannel customer engagement across field, CRM, paid media, owned digital, and third-party channels.
- Apply machine learning techniques to identify patterns in customer engagement, channel synergy, sequencing, pacing, and message performance.
- Support the development and operationalization of measurement frameworks, KPI tracking tools, and performance dashboards aligned with the team's strategic priorities.
- Synthesize analytical findings into clear, structured outputs and actionable recommendations for internal stakeholders and team leads.

Experimentation & Test-and-Learn Support
- Support the design and execution of AI-informed test-and-learn strategies, including A/B tests, lift studies, and incrementality experiments across customer engagement tactics.
- Assist in defining success metrics, measurement windows, and statistical approaches to evaluate new engagement strategies.
- Contribute to the documen

📌 Senior Analyst, Customer Engagement Measurement (Hyderabad)
🏢 Bristol-Myers Squibb
📍 Hyderabad