Role Overview:

We are seeking a dynamic and strategic Sales Lead for the Revenue and Partnership function for our Live business. This role demands a strong understanding of the media and events ecosystem, with a proven track record of driving sponsorship sales, brand solutions, and integrated marketing partnerships. The candidate will be responsible for creating and executing the go-to-market sales strategy, managing key client and agency relationships, and delivering business growth across IPs, live experiences, and branded content platforms.

Key Responsibilities:

Sales Strategy & Revenue Delivery:

Develop and implement comprehensive sales strategies to achieve revenue targets across the live event portfolio, including owned IPs, brand activations, and bespoke events.

Client & Agency Relationship Management:

Build and nurture relationships with brand marketers, media agencies, and corporate clients to pitch event properties and integrated media solutions.

Brand Partnerships & Sponsorship Sales:





Drive sponsorship sales by crafting compelling brand narratives and partnership decks. Convert event IPs into monetizable solutions aligned with client marketing goals.

Cross-Functional Collaboration:

Work closely with the content, production, marketing, and creative teams to shape sellable propositions and ensure timely delivery of brand integrations.

Market Intelligence & Prospecting:

Identify and pursue new revenue opportunities across industries; track market trends, competition, and brand spends in experiential and event-based marketing.

Team Leadership:

Build and lead a high-performing sales team; mentor junior sales staff and drive a performance-focused culture.

P&L; Ownership:

Drive profitability and efficiency in sales operations; forecast, budget, and track revenue performance at project and annual levels.

Key Requirements:

Proven experience in selling sponsorships or brand solutions in the events/media/experiential space.

Robust network across br

📌 Sales Lead (Mumbai)
🏢 Zee Entertainment Enterprises
📍 Mumbai