23 Aug
|
Puma
|
Bengaluru
Position Summary: We are looking for a passionate & smart individual to join demand generation team at PUMA. This role will be responsible for managing relationship with internal/external stakeholders, performance marketing, brand visibility on key E-Commerce platforms.
Duration: 3 months (We can extended the internship if needed)
Reports to: Senior Manager Performance Marketing
Key Objectives:
- Own and optimize an annual performance marketing budget of ~2030 Cr.
- Drive revenue growth while delivering ROAS and profitability targets.
- Plan, execute and optimize high-impact paid marketing campaigns.
- Analyze performance data to identify insights and growth opportunities.
- Collaborate with Business, Brand, Merchandising and Analytics teams.
- Drive continuous experimentation to improve marketing efficiency.
Key Performance Indicators
- Revenue & ROAS Achievement
- Marketing Budget Efficiency
- Campaign Execution & Optimization
- Growth in Current Season/Product Visibility
Eligibility Criteria And Functional Competencies Required: Experience
- Pursuing or recently completed a Bachelors/Masters degree in Marketing, Digital Marketing, Advertising, Communications, Business Administration, Commerce or a related field.
- Relevant certifications or coursework in Digital Marketing, Google Ads, Meta Ads, SEO, Analytics or Performance Marketing will be an added advantage.
📌 Intern - Performance Marketing (Bengaluru)
🏢 Puma
📍 Bengaluru