Role Overview

We are looking for a dynamic and results-driven
Marketing Manager
to lead the launch, sustenance, and inventory-led marketing for assigned real estate projects.

Key Responsibilities
- Project Marketing Strategy & Execution:
Lead launch, sustenance, and inventory-led marketing initiatives for assigned projects, translating business and sales objectives into effective marketing plans.
- Campaign Planning & Performance:
Drive end-to-end campaign planning, communication strategy, and on-ground execution, ensuring consistency with the Kohinoor brand positioning while achieving defined
walk-in, lead and revenue targets
.
- Agency & Partner Management:
Manage creative, media, digital, influencer, PR and other marketing partners. Develop transparent briefs, establish timelines, monitor deliverables, and ensure quality and timely execution.
- Events & Customer Engagement:
Plan and execute project events, customer engagement initiatives, property showcases, experiential activities and channel partner (CP) activations to generate awareness, engagement and sales opportunities.




- Market & Competitor Intelligence:
Track competitor projects, pricing, offers, promotions, media presence and communication strategies. Translate market intelligence into actionable opportunities and recommendations for assigned projects.
- Budget & Marketing Performance Management:
Track project-wise marketing budgets, spends, utilisation and ROI. Monitor campaign performance and provide regular insights to optimise marketing investments and improve outcomes.
- Digital & New-Age Marketing:
Identify and implement relevant applications of
AI, technology, automation, data-driven marketing and emerging digital tools
to improve campaign efficiency, customer engagement, lead generation and overall marketing effectiveness.
- Cross-functional Collaboration:
Work closely with Sales, CRM, Business Development, Design and other internal teams to ensure seamless execution of marketing initiatives and alig

📌 Marketing Manager (Pune City)
🏢 Kohinoor Group Pune
📍 Pune City