Marketing Manager — Build the Brand. Build the Engine. Protect More Lives.

Earning a living should never cost a life.

That's why
Duratuf exists
— and the one thing that limits how quick we grow is how fast we hire the right people.
That's your seat.

About Duratuf

We're an industrial safety company in Kolkata, with our own office and warehouse in the UAE.

Our equipment keeps workers safe at
4,142+ customers across 65+ countries
— when it works, someone gets to go home to their family.

We're on our way to
10,000 protected workplaces by 2035.

The Role

Build Duratuf's marketing from the ground up, and lead the change in how we are known — from a
rubber products company to a global industrial safety company.

Bring in good leads, build a trusted safety brand, and turn both into profit.

What you'll own, end to end:
- Reposition the brand:
Lead our repositioning from “rubber products expert” to “global industrial safety solutions company” — the look, the words, the sales material, and a rebuilt web presence across our sites.
- Build the demand engine:




Drive online demand through SEO, performance marketing and B2B portals, alongside outbound — with clean lead tracking in the CRM, so every rupee of marketing-driven profit is visible.
- Unlock our existing database:
Wake up a large customer and prospect database we barely use today, and carry our new-product launches into the market.
- Own go-to-market:
Run GTM for an ambitious multi-product launch calendar this year, and build the material that helps sales win.
- Build the new digital platform:
Shape the brand and launch marketing for a new digital platform we're building.
- Build the team:
Build and lead a small, sharp team (in-house + agency), and grow into a
General Manager
role as you deliver.

What We're Looking For
- 5+ years of hands-on B2B marketing experience
in an industrial, manufacturing or technical business — not consumer, not brand-only.
- A track record of
building lead generation with real numbers yo

📌 Senior Marketing Manager (Kolkata)
🏢 Duratuf Products
📍 Kolkata