Senior Media Buyer (Performance Marketing) Location: Mumbai
Experience: 3+ Years

Employment Type: Full-time

About the Rol

eWe are looking for a highly analytical and execution-focused Senior Media Buye r to manage and optimize performance marketing campaigns across multiple digital advertising platforms. The ideal candidate will have hands-on experience in campaign execution, tracking implementation, optimization, and reporting while driving measurable business outcomes for clients

Key Responsibiliti
es Plan, launch, manage, and optimize campaigns acros s Meta, Google Ads, Linked In Ads, Snapchat Ads, and X A d
s. Own campaign execution from setup to optimization, reporting, and scalin
g. Ensure accurate campaign setup, audience targeting, budget allocation, tracking, and quality check
s. Monitor performance and optimize campaigns to improve KPIs such a s CPA, ROAS, CTR, Conversion Rate, and Lead Quali t
y. Implement and validate tracking throug h Google Tag Manager, GA4, Meta Pixel, Conversion API, and Google Ads Conversion Tracki n
g. Troubleshoot campaign, tracking, and platform-related issue
s. Ensure compliance with advertising policies and platform guideline
s.



Create and maintain reporting dashboards usin g Looker Studio, Excel, Google Sheets, or similar too l
s. Analyze campaign performance and provide actionable recommendation
s. Collaborate with creative, strategy, analytics, and account management team
s. Present campaign performance insights and recommendations to stakeholders and client

s. Stay updated with platform changes, ad products, and industry best practice

s.
Requireme
nts3+ years of experience in Performance Marketing / Media Buy i
ng. Robust hands-on experience wi th Meta Ads, Google Ads, Linked In Ads, Snapchat Ads, and X A
ds. Expertise in audience targeting, bidding strategies, attribution models, and campaign optimizati
on. Robust understanding of tracking, pixels, tags, conversion APIs, and analytics too
ls. Experience creating reports and dashboar
ds. Excellent analytical, troubleshooting, and problem-solving skil
ls. Solid communication and stakeholder management abiliti

es. High attention to detail and ability to manage multiple campaigns simultaneous

ly.

📌 Senior Media Buyer/ Planner Mumbai
🏢 Schbang
📍 Mumbai