22 Aug
|
Baxture Technologies
|
Pune
22 Aug
Baxture Technologies
Pune
Role Overview (Digital Marketing Manager (3–5 Years Experience)
We are looking for a hands-on marketing qualified who can own end-to-end digital marketing - from building visibility to generating qualified leads.
This role is a mix of organic growth + paid campaigns + outbound outreach.
Key Responsibilities
Organic Growth (SEO + Content)
Manage and improve website SEO (on-page + off-page)
Plan and publish content (blogs, landing pages, case studies)
Improve search rankings and organic traffic
Social Media Management
Manage LinkedIn and other relevant platforms
Create and schedule posts consistently
Build brand presence and engagement
Outreach & Lead Generation
Run outbound campaigns via LinkedIn and email
Identify target prospects and generate leads
Build and manage outreach pipelines
Email Marketing
Create and execute email campaigns
Handle newsletters, cold email sequences, and follow-ups
Track performance and optimize campaigns
Paid Marketing (Ads)
Run and manage ads on Google, LinkedIn, and Meta
Optimize campaigns for lead generation and ROI
Test creatives, audiences, and messaging
Analytics & Optimization
Track performance across channels
Improve conversion rates and campaign effectiveness
Share straightforward, actionable reports
What We’re Looking For
3–5 years of experience in digital marketing (preferably IT/services)
Robust understanding of SEO, social media, and lead generation
Experience with LinkedIn outreach, email tools, and ad platforms
Ability to execute independently (hands-on role)
Data-driven mindset with focus on results
Nice to Have
Experience in B2B or SaaS marketing
Familiarity with tools like HubSpot, Apollo, Google Analytics, etc.
Skills:- Social Media Marketing (SMM), Lead Generation, LinkedIn, Outreach, Email Marketing, Digital Marketing and Search Engine Optimization (SEO)
📌 Digital Marketing Manager Pune
🏢 Baxture Technologies
📍 Pune