Key Responsibilities
Develop and implement digital marketing strategies to generate quality sales leads.
Plan, create, and manage campaigns on Meta (Facebook & Instagram), Google Ads, and YouTube.
Manage the company's social media platforms and maintain a consistent brand presence.
Create engaging content, including captions, reels, videos, graphics, and promotional campaigns.
Coordinate with the creative and sales teams to develop marketing materials.
Optimize website content and implement SEO best practices to improve search rankings.
Monitor campaign performance and optimize based on ROI, CPC, CPL, CTR, and conversion metrics.
Generate daily, weekly, and monthly digital marketing reports.
Manage lead generation campaigns and ensure timely lead distribution to the sales team.
Track customer engagement and analyze campaign performance using Google Analytics and Meta Business Suite.
Stay updated with the latest digital marketing trends, tools, and platform updates.
Manage online reputation, customer reviews, and brand visibility across digital channels.
Support promotional events, product launches, and marketing campaigns.

Pay: ₹15,000.00 - ₹20,000.00 per month

Work Location: In person

📌 Digital Marketing Specialist Kollam
🏢 FOCUS MOTORS
📍 Kollam