Role & responsibilities

Job Title: Marketing Executive Influencer Marketing

About Group Pharmaceuticals
Group Pharmaceuticals Ltd. is a Bangalore-based pharmaceutical company with over four decades of expertise in dental and oral care. We develop, manufacture, and market a range of niche medicated oral care brands — including Enafix, Glodent, Pediflor, Shy-NM, Elsenz, Aclaim, and Omnident — trusted by consumers and dental specialists across India.

Role Overview
We are looking for a Marketing Executive to build and manage our influencer programme. You will be responsible for identifying, onboarding, and managing creator partnerships across Instagram and Facebook, driving brand awareness and product trial for our medicated oral care portfolio.

Key Responsibilities
Identify and shortlist relevant influencers and micro-creators across dental health, lifestyle, parenting, and beauty niches
Manage end-to-end creator relationships — outreach, negotiation, briefing, content approval, and payment
Brief creators on product messaging,



brand tone, and compliance requirements
Track campaign deliverables and engagement metrics and report on performance
Build and maintain an influencer database with performance history

Requirements
Bachelor's degree in Marketing, Mass Communication, Business, or a related field
Minimum 1 year of qualified experience in influencer marketing, social media, or digital marketing
Strong written communication skills in English
Organised and detail-oriented, with the ability to manage multiple campaigns and creators simultaneously
Comfortable working in a lean, quick-moving team with a high degree of ownership
Familiarity with Instagram and Facebook analytics is preferred
Prior experience in FMCG, pharma, or health/wellness is an advantage

Location: Bangalore (In-office)
Employment Type: Full-time

Preferred candidate profile

📌 Marketing Executive Influencer Marketing Bengaluru (India)
🏢 Group Pharmaceuticals
📍 India