Job Summary

We are looking for a creative and results-driven Digital Marketing Expert to develop, implement, and manage digital marketing strategies that increase brand visibility, generate leads, drive website traffic, and improve customer engagement.

Key Responsibilities
Develop and execute comprehensive digital marketing strategies across multiple platforms.
Manage SEO, SEM, social media marketing, email marketing, content marketing, and paid advertising campaigns.
Plan and manage campaigns on Google Ads, Meta Ads, LinkedIn Ads, and other relevant platforms.
Optimize website content and landing pages for SEO and lead generation.
Manage and grow social media channels including Instagram, Facebook, LinkedIn, and YouTube.
Create and coordinate engaging content for posts, reels, blogs, videos, and other digital platforms.
Monitor campaign performance and analyze metrics such as CTR, CPC, CPL, conversions, engagement, traffic, and ROI.
Coordinate with graphic designers, content writers, video editors, and sales teams.




Stay updated with the latest digital marketing trends, Google algorithm updates, AI tools, and advertising best practices.

Required Skills
Robust knowledge of SEO, SEM, PPC, SMM, content marketing, and email marketing.
Hands-on experience with Google Ads and Meta Ads Manager.
Knowledge of Canva, CapCut, Adobe tools, or similar creative software is an advantage.
Ability to use AI tools for content creation, research, campaign optimization, and marketing automation.

Qualifications
Bachelor's degree in Marketing, Digital Marketing, Business Administration, Communications, or a related field.
Relevant certifications in Google Ads, Google Analytics, Meta, HubSpot, or SEO will be an added advantage.
2–5 years of relevant experience in digital marketing preferred.

Pay: ₹20,000.00 - ₹30,000.00 per month

Work Location: In person

📌 Digital Marketing Specialist Ludhiana (India)
🏢 Piranha International
📍 India