We are looking for an experienced Franchise Marketing Manager with a solid EdTech background and 8+ years of experience to drive franchise expansion, manage franchise partner relationships, execute marketing strategies, and achieve business growth targets for Elysium Group of Companies, Madurai.

Key Responsibilities
Develop and execute franchise marketing strategies to expand Elysium Group's presence across Tamil Nadu and beyond
Identify, onboard, and manage franchise partners and ensure brand consistency across all franchise locations
Visit colleges, institutions, corporates, and industry partners to promote franchise opportunities and generate leads
Plan and execute field marketing activities — education expos, franchise meets, seminars, and road shows
Build and maintain robust relationships with franchise partners, educational institutions, and corporate organizations
Drive admission and enrollment targets across all franchise locations through effective marketing campaigns
Manage digital marketing activities — Social Media, Google Ads, WhatsApp,



and Email campaigns for franchise promotion
Monitor franchise partner performance and provide marketing support, training, and guidance
Track and report franchise marketing performance — leads, conversions, enrollments, and ROI
Identify current market opportunities and potential franchise territories for business expansion.

Required Skills
MBA in Marketing / Business Administration or relevant degree
10+ years of marketing experience with at least 4–5 years in EdTech / Education / Franchise Marketing
Proven track record in franchise development, institutional partnerships, and enrollment-driven marketing.
Franchise Marketing & Development | Partner Management
Field Marketing | Lead Generation | Campus Outreach
College & Corporate Relationship Management
Team Leadership | KPI Setting | Target Achievement
Brand Management & Consistency Across Franchise Locations
Strong Communication, Ne

📌 Franchise Marketing Manager Madurai
🏢 Elysium Technologies Private
📍 Madurai