Role & responsibilities
On-Page Optimization
Conduct detailed keyword research, competitor analysis, and content gap analysis.
Optimize product pages, category pages, blogs, meta tags, headlines, internal linking, and URL structure.
Implement schema markup, improve crawlability, and optimize site architecture.
Improve Core Web Vitals, page experience, and mobile optimization.
Off-Page SEO
Develop and execute link-building strategies (guest posts, outreach, high-quality backlinks).
Manage local citations, business listings, and brand mentions.
Build authority with ethical, white-hat SEO practices.
Technical SEO
Perform SEO audits and fix issues related to indexing, crawling, sitemaps, and robots.txt.
Identify and resolve technical errors on WordPress/WooCommerce platforms.
Monitor website performance, speed optimization, image optimization, and site structure improvements.
Performance Tracking & Reporting




Monitor keyword rankings, organic traffic performance, and SEO KPIs.
Use analytics tools to generate weekly/monthly performance reports.
Share actionable insights and recommendations to continuously improve SEO results.

Preferred candidate profile
Solid understanding of Search Engine Algorithms & Best Practices
Hands-on experience with On-Page, Off-Page, and Technical SEO
Experience with WordPress, WooCommerce
Practical knowledge of SEO tools:
Google Analytics / GA4
Google Search Console
Ahrefs / SEMrush / Ubersuggest
Screaming Frog or other audit tools
Excellent understanding of keyword research strategies
Robust analytical and problem-solving skills
Ability to work independently, meet deadlines, and deliver results

📌 Seo Specialist Delhi (India)
🏢 Kappa Coffee (Cohoma Coffee)
📍 India