Job Title: Google Ads (PPC) Specialist / Executive

Job Summary

We are looking for a results-driven Google Ads (PPC) Specialist who will be responsible for planning, executing, and optimizing paid marketing campaigns. The ideal candidate should have hands-on experience with Google Ads, solid analytical skills, and a performance-driven mindset to generate high-quality leads and maximize ROI.

Key Responsibilities
Plan, create, and manage Google Ads campaigns (Search, Display, Video, Shopping).
Perform keyword research and competitor analysis to identify growth opportunities.
Optimize campaigns regularly to improve CTR, Quality Score, and ROI.
Monitor and analyze campaign performance using Google Analytics and Ads dashboards.
Manage PPC budgets effectively to ensure maximum return on investment.
Develop and test ad copies, landing pages, and creatives for better conversions.
Run and optimize remarketing campaigns across platforms.
Track conversions and generate detailed performance reports.
Collaborate with the SEO, content, and design teams for integrated campaigns.




Stay updated with the latest trends and updates in Google Ads and PPC strategies.

Required Skills & Qualifications
Proven experience in Google Ads (minimum 1 year required).
Strong knowledge of PPC campaign management and optimization techniques.
Hands-on experience with:
Google Ads (Search, Display, YouTube)
Google Analytics
Keyword Planner and other SEO tools
Understanding of conversion tracking, bidding strategies, and A/B testing.
Basic knowledge of landing page optimization and CRO (Conversion Rate Optimization).
Proficiency in MS Excel, PowerPoint, and reporting tools.
Solid analytical, problem-solving, and decision-making skills.
Excellent communication and copywriting skills.

Valuable to Have Skills
Experience with Facebook Ads / LinkedIn Ads.
Basic understanding of SEO and organic marketing strategies.
Knowledge of HTML/CSS (basic level).
Creativ

📌 Google Ads Internship Delhi
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📍 Delhi