THE SCOPE OF THE ROLE 01 — EDITING IS YOUR CORE SUPERPOWER You'll own the edit across: Meta performance ads Founder-led content Creator content Campaign films YouTube Shorts Brand films Behind-the-scenes content Event and community content More importantly, you should know that a great social edit isn't simply a shorter film. Adapt content for different platforms Build performance variations Turn long-form footage into multiple pieces of content If editing is your strongest skill, we want to see it immediately in your portfolio. You'll help conceive, plan and execute: Event and community content Idea → Treatment → Shot List → Production → Shoot → Edit → Delivery You don't need to be a cinematographer. Motion graphics ~ Product animations ~2D/3D motion ~ You should be comfortable moving between Premiere, After Effects, Photoshop, Illustrator, Figma and/or 3D workflows. Experience with Blender, Cinema 4D, Houdini or similar tools is a strong advantage. The expectation isn't that you simply know software. 04 — AI VIDEO & GENERATIVE CREATIVE Create video concepts Version content Higgsfield, Runway, Kling, Veo, Midjourney, ChatGPT, ElevenLabs, Photoshop Generative Fill and whatever comes next. We want someone who sees AI as a new creative medium, not just a productivity tool.



05 — BUILD BRAND'S SOCIAL CONTENT ENGINE You'll help turn content from one-off production into repeatable IPs. Travel stories Community stories Culture-led content Recurring social franchises Seasonal formats You'll help develop the visual grammar, production process and templates that make good content faster to produce. 06 — PERFORMANCE CREATIVE You'll create and iterate content for: Founder content Creator content You'll work closely with marketing to understand: You'll learn from performance and feed that learning back into creative. 07 — CREATIVE PRODUCTION Marketing Asset libraries Project files Content archives 2–5 years in editing, motion, video production or creative production ~ Exceptional editing instincts ~ Ability to shoot content independently ~ Strong motion graphics skills ~ Curiosity for CGI, generative video and emerging creative technology ~ Edit it. Ship it. Photoshop Figma Blender / Cinema 4D / Houdini AI video pipelines You need to be dangerous with the ones you use. BONUS IF YOU Understand fashion, lifestyle and premium consumer brands Follow creators and internet culture obsessively Shoot and edit your own content Understand Meta creative strategy Have worked with D2C brands Have solid CGI/3D skills Experiment with AI video regularly You like building things from zero. You care about craft but don't get precious about the process.

📌 Executive Creative Producer (Bengaluru)
🏢 PinnacleU
📍 Bengaluru