The ZSM achieves and exceeds value and volume sales & market share objectives in their zones through effective distribution, timely network investment and by efficiently and effectively managing their field force.Essential Duties and Responsibilities:Sales & Growth DeliveryAchieve net sales target and market shareBusiness forecasting, projecting and driving desired resultsIdentifying opportunities to build businessDistribution Expansion & Channel DevelopmentEnsure stable distributor network both in Urban and Non-Urban marketsSet, Monitor and ensure achievement of brand wise, area wise distribution targets.Ensure proper identification, activation and management of wholesale and SS channel to improve indirect coverageDrive efficiencies on ground through right training of the teamTrade Marketing ExecutionDevelop innovative plans to activate markets basis local knowledge and share with HO in a timely mannerEnsure high-impact execution of trade schemes (visibility, POSM, retailer adoption)Maximize ROI and budget utilization on trade promotionsMarket Intelligence & Competition TrackingGenerate actionable market insightsDrive timely interventions aligned with market dynamicsTeam Leadership & Capability BuildingCoach,
mentor and motivate field force to ensure performance maximizationEnsure timely alignment of team on all initiatives and plans of the companyTalent management and creating talent roadmapRequired Skills:Technical Skills:Strong expertise in sales & distribution channel managementSolid understanding of P&L;, trade spends, and ROI modelingSkilled in sales data analysis with actionable insight generationIn-depth knowledge of regional market dynamics, consumer behavior & competitionProficient in distributor management and GTM strategy executionExperienced in sales automation tools (DMS/SFA)Working knowledge of marketing initiativesStrong analytical and problem-solving skillsBehavioral Skills:Effective communicatorHigh ownership mindset with entrepreneurial driveStrong planning, execution, and multitasking abilitiesResult-oriented with a sharp sales and customer focusAdvanced negotiation and relationship-building skillsProven leadership in managing large, diverse frontline teamsAgile decision-maker in energetic field scenariosAbility to influence cross-functional teams and navigate ambiguityQualification:MBA from premier Institute with 8-12 years of experience in Sales & Trade MarketingMust have experienced Team handling and Leadership roleExperience of working in east region of India will be an added advantage