Digital Marketing Executive

Recruitment Partner: V Support Solutions
Location: Coimbatore, Tamil Nadu
Work Type: Full-time, Onsite
Experience: 2–3 years
Salary: Up to ₹35,000 per month

Job Overview

V Support Solutions is hiring a Digital Marketing Executive for a client organisation in Coimbatore. The selected candidate will be responsible for supporting digital marketing activities, paid advertising campaigns, performance analysis, and customer acquisition initiatives.

Key Responsibilities

- Plan, execute, and optimise campaigns across Meta Ads and Google Ads.
- Monitor key performance metrics including CAC, ROAS, CPC, CTR, and conversions.
- Conduct A/B testing across creatives, audiences, ad copies, and landing pages.
- Analyse campaign performance using GA4, Meta Ads Manager, Google Ads, and internal dashboards.
- Manage UTM tracking and marketing data using spreadsheets.
- Support customer acquisition, conversion, and retention initiatives.
- Coordinate with external performance marketing agencies and internal content, design, and operations teams.
- Identify opportunities to improve digital campaign performance and marketing effectiveness.

Requirements





- 2–3 years of hands-on experience in Digital Marketing or Performance Marketing.
- Strong working knowledge of Meta Ads and Google Ads.
- Practical knowledge of GA4, Shopify, UTM tracking, and spreadsheets.
- Solid analytical and problem-solving skills.
- Ability to work independently and coordinate with multiple stakeholders.
- D2C or e-commerce experience is preferred.

Preferred Skills

Experience in the following areas will be an advantage:

- Beauty, skincare, wellness, or consumer brands
- Shopify-based e-commerce
- UGC or influencer marketing
- CRM and customer retention
- Landing-page and conversion optimisation

Education

A relevant degree or equivalent practical experience in Marketing, Digital Marketing, Business, Commerce, or a related field is preferred.

Job Details

Position: Digital Marketing Executive
Location: Coimbatore, Tamil Nadu
Experience: 2–3 years
Salary: Up to ₹35,000 per month
Employment Type: Full-time
Work Arrangement: Onsite

Pay: ₹30,000.00 - ₹35,000.00 per month

Work Location: In person

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