Job Description – Digital Marketing Manager

Company: Entity One ESPL
Location: Andheri West, Mumbai
Department: Marketing
Employment Type: Full-Time
Experience: 4+ Years of relevant experience in Digital Marketing

About the Company

Entity One ESPL is a leading 360° marketing and entertainment company specializing in branding, digital marketing, advertising, influencer marketing, event promotions, and creative campaigns. The company delivers innovative marketing solutions that help brands strengthen their market presence and achieve business growth.

Job Summary

Entity One ESPL is looking for an experienced and performance-driven Digital Marketing professional with 4+ years of experience to manage and execute digital marketing strategies, paid campaigns, SEO initiatives, lead generation, website optimization, and performance analysis.

The ideal candidate should have strong hands-on expertise in Google Ads, PPC, SEO, analytics, conversion optimization, and digital campaign management, with the ability to drive measurable business growth.

Key Responsibilities

· Develop and execute comprehensive digital marketing strategies aligned with business objectives.

· Plan, launch, manage, and optimize Google Ads and PPC campaigns.

· Drive SEO initiatives to improve organic rankings, website traffic, and online visibility.

· Develop and implement lead generation strategies to increase qualified leads and conversions.

· Monitor and optimize website performance, content, landing pages, and user experience.

· Track website and campaign performance using Google Analytics and other analytics tools.

· Analyze campaign data, customer behavior, and performance metrics to identify growth opportunities.

· Monitor conversion rates and implement strategies to improve lead-to-customer conversion.





· Prepare regular campaign performance reports with actionable insights.

· Manage digital marketing budgets and optimize spending for maximum ROI.

· Coordinate with creative, content, sales, and business development teams for effective campaign execution.

· Stay updated with the latest digital marketing trends, Google algorithm updates, and performance marketing practices.

Key Skills

· Google Ads & PPC Campaign Management

· SEO & Organic Growth

· Lead Generation & Conversion Optimization

· Website Management & Optimization

· Google Analytics & Performance Tracking

· Digital Marketing Strategy

· Campaign Performance Analysis & Reporting

· SEM / Performance Marketing

· Marketing Analytics

· Strong analytical and problem-solving skills

· Excellent communication and coordination skills

Qualifications

· Bachelor's degree in Marketing, Business Administration, Mass Communication, or a related field.

· Additional certification in Digital Marketing, Google Ads, Google Analytics, or SEO will be an added advantage.

Experience

· Minimum 4+ years of hands-on experience in Digital Marketing.

· Strong practical experience in Google Ads, PPC, SEO, lead generation, website optimization, and analytics is required.

· Experience in managing performance-driven digital campaigns and achieving measurable results will be preferred.

Preferred Candidate

· Strong understanding of digital marketing channels and customer acquisition.

· Proven ability to manage campaigns independently and optimize performance based on data.

· Result-oriented approach with a solid focus on leads, conversions, traffic, and ROI.

· Experience working with marketing agencies, advertising companies, media companies, or fast-paced business environments will be an advantage.

Pay: ₹35,000.00 - ₹40,000.00 per month

Work Location: In person

📌 DIGITAL MARKETING (India)
🏢 Entity One ESPL
📍 India