Location:PuneDepartment:Demand Generation / MarketingExperience:Freshers to 3 yearsEmployment Type:Full-timeRole OverviewWe are looking for aDemand Generation Executiveto support and execute B2B demand generation campaigns for global clients. The role involves identifying and engaging target audiences, executing multi-channel campaigns, generating and qualifying leads, maintaining campaign data and working closely with internal sales and marketing teams to deliver measurable results.Freshers are welcome to apply.We are looking for candidates with strong communication skills, a willingness to learn and a genuine interest in B2B marketing, lead generation and digital outreach.Key ResponsibilitiesExecute B2B demand generation and lead generation campaigns across multiple channels.Research and identify relevant companies, decision-makers and target accounts based on defined campaign criteria.Build, maintain and update accurate prospect and customer databases.Conduct prospect and market research to identify potential business opportunities.Engage prospects through email, telephone and other approved outreach channels.Understand prospect requirements and capture relevant information.Qualify leads against predefined campaign criteria and ensure accurate lead handover to the relevant teams.Perform data verification, cleansing and enrichment to maintain high-quality prospect information.Track campaign performance, lead volumes,



conversion metrics and productivity against defined targets.Maintain accurate records in CRM and campaign management platforms.Coordinate with internal teams to ensure timely campaign execution.Follow campaign guidelines, quality standards and defined processes.Meet individual productivity, quality and campaign targets consistently.Candidate ProfileFreshers are welcome to apply.Candidates with 1–3 years of experience in B2B lead generation, demand generation, inside sales, digital marketing, telemarketing, content syndication or a similar role will be preferred.Strong verbal and written English communication skills.Good interpersonal and listening skills.Interest in B2B marketing, sales and digital outreach.Comfortable working with data and conducting online research.Basic knowledge of MS Excel/Google Sheets and MS Office.Good attention to detail and ability to maintain accurate information.Strong follow-up and time-management skills.Target-oriented and comfortable working in a fast-paced environment.Positive attitude with a strong willingness to learn and grow.Key SkillsCommunication | B2B Lead Generation | Prospect Research | Lead Qualification | Data Management | Inside Sales | Email Outreach | CRM | Digital Marketing | MS Excel | Customer EngagementWhat We OfferOpportunity to work onglobal B2B marketing campaignsExposure to international markets and clientsHands-on experience in demand generation and lead managementLearning and growth opportunitiesA fast-paced and performance-driven work workplace

📌 Demand Generation Executive (Maharashtra)
🏢 On Direct Marketing Services
📍 Maharashtra