Role: Content Writer
Content Writing across a Pharma Client, a Technology Company, and an EdTech Platform
Engagement Type: Internship
Work Mode: Remote
About the Role
We are looking for a Content Writer to create written content across three accounts - a pharma client, a technology company, and an EdTech platform. The role is primarily focused on writing: crafting copy, captions, and content ideas, with day-to-day posting on social media handles as one part of the responsibilities.
Key Responsibilities
Write engaging content, copy, and captions across all three accounts, tailored to each audience.
Research topics, trends, and audience interests relevant to each account to inform content direction.
Plan and maintain a content calendar to ensure timely delivery of content.
Post and manage day-to-day activity on social media handles for all three accounts.
Brief and coordinate with graphic designers to get posts/creatives made; review for quality and consistency before publishing.
Draft promotional and campaign copy to support outreach and ad campaigns.
Track basic engagement/performance metrics across all accounts and suggest content improvements.
Ensure consistent tone and messaging appropriate to each account's audience.
Report daily/weekly on updates to the reporting manager.
Requirements
Strong written English (and Hindi, where relevant) with a good grasp of tone and style across formats.
Valuable understanding of social media platforms (Instagram, LinkedIn, Facebook) and what makes content perform.
Comfortable coordinating with designers and giving clear creative briefs/feedback.
Ability to write across varied topics - educational content, industrial/product content, and technology/brand content.
Highly organized, able to manage multiple accounts at once.
Prior experience in content writing and social media handling is a plus.
📌 Content Writer (New Delhi)
🏢 Instrek
📍 New Delhi
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