Location: Delhi

Experience: 3–5 Years

Employment Type: Full-Time

Work Mode: Work From Office

About the Role

We are looking for a Senior Marketplace Ads Manager who will be responsible for planning, executing, optimizing, and scaling paid advertising campaigns across leading e-commerce marketplaces. The ideal candidate should have strong hands-on experience in marketplace advertising, performance marketing, campaign analytics, and driving profitable growth.

Key Responsibilities

- Plan and manage end-to-end marketplace advertising campaigns across platforms such as Amazon, Flipkart, Myntra, Meesho, and other relevant marketplaces.
- Develop marketplace advertising strategies aligned with sales, revenue, ROAS, and profitability objectives.
- Set up, monitor, and optimize Sponsored Products, Sponsored Brands, Display Ads, and other marketplace ad formats.
- Conduct keyword research, search-term analysis, competitor analysis, and bid optimization.
- Monitor campaign performance and optimize ACOS, ROAS, CTR, CPC, conversion rate, and sales.
- Manage daily and monthly advertising budgets and ensure productive utilization of ad spends.
- Identify opportunities for scaling high-performing campaigns while reducing inefficient spends.
- Analyze product-level performance and recommend strategies for improving visibility, conversions, and profitability.
- Work closely with marketplace, content, creative, and account management teams to ensure campaigns are aligned with overall business objectives.
- Prepare regular performance reports and provide actionable insights to internal teams and clients.
- Track marketplace trends, competitor activity, algorithm changes, and emerging advertising opportunities.
- Conduct A/B testing of keywords, bids, creatives, targeting, and campaign structures.




- Troubleshoot campaign performance issues and implement corrective strategies.
- Mentor and guide junior marketplace advertising team members where required.

Requirements

- 3–5 years of hands-on experience in marketplace advertising or performance marketing.
- Strong experience managing paid advertising on Amazon Ads and other e-commerce marketplaces.
- In-depth understanding of marketplace advertising metrics including ROAS, ACOS, TACOS, CTR, CPC, CVR, impressions, and conversions.
- Strong analytical and data interpretation skills.
- Proficiency in MS Excel and Google Sheets.
- Experience handling significant advertising budgets and multiple brands or products.
- Strong understanding of keyword research, bidding strategies, campaign structuring, and optimization.
- Ability to translate campaign data into clear business insights and actionable strategies.
- Excellent communication, organizational, and problem-solving skills.
- Ability to work independently and manage multiple campaigns simultaneously.

Preferred Skills

- Experience working with an e-commerce or marketplace agency or D2C brand.
- Experience across multiple marketplaces such as Amazon, Flipkart, Myntra, Meesho, Nykaa, etc.
- Knowledge of marketplace analytics and seller/vendor platforms.
- Experience with tools such as Amazon Marketing Cloud, Amazon Seller Central/Vendor Central, Helium 10, SellerApp, or similar platforms.
- Experience in client handling and presenting campaign performance.

Key Performance Indicators (KPIs)

- Revenue and marketplace sales growth
- ROAS and ACOS improvement
- Advertising spend efficiency
- Conversion rate improvement
- Campaign profitability
- Organic ranking and visibility improvement
- New customer acquisition and overall account growth

📌 Senior Marketplace Ads Manager (Flipkart & Amazon) (Delhi)
🏢 Epigroww Global
📍 Delhi