23 Aug
|
PUBLICIS GROUPE
|
Gurugram
23 Aug
PUBLICIS GROUPE
Gurugram
: /n Experience Required: 4-7 years /n Role Overview: /n We are looking for a highly driven and execution-focused Manager / Senior Manager – Influencer Activation to lead end-to-end influencer marketing campaigns across brands. The ideal candidate will own campaign planning, execution, creator relationships, stakeholder management, and team coordination while ensuring seamless delivery and high-quality campaign outcomes. /n The role requires strong experience in influencer marketing, campaign execution, creator partnerships, client servicing, and cross-functional collaboration within an agency environment.
Key /n Responsibilities: /n • Lead end-to-end execution of influencer marketing campaigns across Instagram, YouTube, LinkedIn, and emerging social platforms. /n • Develop activation strategies aligned with campaign objectives and brand goals. /n • Build and manage relationships with creators, talent managers, agencies, and platform partners. /n • Own campaign timelines, budgets, deliverables, approvals, and execution from kickoff to closure.
- Oversee influencer sourcing, negotiations, commercials, contracts, and onboarding. /n • Ensure brand briefs are executed accurately while maintaining quality standards and timelines. /n • Manage campaign reporting, performance tracking, and post-campaign analysis with actionable insights. /n • Collaborate closely with strategy, creative, media, production, and client servicing teams.
/n • Mentor and guide junior activation executives while ensuring operational excellence.
- Identify process improvements to enhance campaign efficiency and scalability.
- Stay updated on influencer trends, platform updates, AI tools, and the evolving creator ecosystem.
- Contribute to creator strategy, content direction, and campaign ideation. /n Requirements: /n • 4–7 years of experience in influencer marketing, creator partnerships, or digital campaign execution. /n • Proven experience managing multiple large-scale influencer campaigns simultaneously. /n • Strong understanding of influencer ecosystems, social media platforms, and branded content. /n • Experience handling influencer negotiations, commercials, and stakeholder management. /n • Excellent communication, project management, and organizational skills. /n • Ability to manage multiple priorities in a rapid-paced agency environment. /n • Proficiency in MS Excel, Google Sheets, campaign tracking, and reporting tools. /n • Agency experience is preferred /n Preferred Skills: /n • Strong network of creators, influencers, talent managers, and agencies. /n • Experience with influencer marketing platforms and analytics tools. /n • Familiarity with AI-powered tools for influencer discovery, campaign management, and reporting.
- Strong analytical mindset with the ability to derive actionable insights from campaign data.
📌 Senior Manager - Activation (Gurugram)
🏢 PUBLICIS GROUPE
📍 Gurugram