Experience: 7+ years in brand or marketing roles, with a meaningful stretch in a senior or team-leading capacity. FMCG, food, retail, or D2C background preferred.
- Team leadership: proven experience managing and developing a marketing team, ideally spanning creative and content functions.
- Execution muscle: a track record of shipping high-quality marketing work at volume, on time, across multiple channels.
- Agency management: experience briefing and holding agencies accountable, especially performance marketing.
- Breadth: comfortable across brand, content, social, performance, and retail marketing – you don't need to be the deepest expert in each, but you must orchestrate them all.
- Operating style: highly organised, calm under high volume, detail-orientated, and able to bring structure to a fast-moving build-mode environment.
- Brand sensibility: robust instinct for what is and isn't on-brand, with the judgement to maintain consistency at scale.