Job Information

- Job Opening ID JNK1435
- Department Name Marketing
- Date Opened 05/29/2026
- Job Type Full time
- Functional Role Marketing
- Industry Financial Services
- City Bangalore
- State/Province Karnataka
- Country India
- Zip/Postal Code 560008

About Us

Founded in 2006, Befree is a global accounting and finance outsourcing partner powering more than 3000 accounting firms, financial advisers, mortgage brokers, and business owners across the UK, US, Australia, and the UAE. Over more than 20 years, Befree has grown to 1,500+ professionals, anchored by 9 delivery centres in India and supported by teams in the UK, US, and Australia. Befree's services span bookkeeping, accounting, payroll, tax preparation, audit support, paraplanning, mortgage processing, and virtual administrative support, delivered by dedicated teams that work as an extension of each client's business. Backed by ISO 27001 information security certification, ACCA Approved Employer (Gold) status, and Xero Platinum Partner accreditation, Befree combines process rigour with automation technology to help clients free up time, reduce operating costs, and focus on growing their own business.

Role: This is a role for someone who understands that employer brand and corporate brand are not separate and that they reinforce each other. You'll work on EVP development, internal communications, and the visual and narrative coherence of our brand across channels and touchpoints.

Job Responsibilities:

- Develop and operationalise befree's Employer Value Proposition (EVP) — in partnership with HR and leadership




- Build employer brand content: employee stories, culture narratives, LinkedIn employer page, Glassdoor presence
- Own internal communications: newsletters, announcements, townhall materials, and all-hands decks
- Maintain and enforce brand guidelines across internal and external touchpoints
- Develop and manage corporate collateral: company profiles, Hiring decks, credentials documents
- Collaborate with marketing and design on consistent visual identity across all brand expressions
- Support the creation of thought leadership content that builds befree's credibility as a brand
- Monitor and manage brand perception across review platforms and social channels
- Support recruitment marketing by partnering with HR on job ads, careers page, and candidate experience

Experience/ Educational Qualification:

- 4 years of experience in employer branding, corporate communications, or brand management
- Hands-on experience building or refreshing an EVP
- Solid writing skills with exceptional language skills.
- Understanding of internal communications dynamics in growing organisations
- Eye for brand consistency and visual coherence across formats and channels
- Comfortable working across functions: marketing, HR, leadership, and external agencies

Technical Skills:

- Experience in professional services, fintech, or outsourcing sector branding
- Familiarity with employer branding platforms (LinkedIn Talent Solutions, Glassdoor employer tools)
- Prior exposure to multi-geography brand management (India + Western markets)

📌 Senior Associate_Employer Branding_Marketing (Bengaluru)
🏢 Befree Business Resourcing
📍 Bengaluru