23 Aug
|
Indian Podcast Studio
|
Noida
23 Aug
Indian Podcast Studio
Noida
You'll own paid growth strategy across Meta, Google, and YouTube - driving followers, views, leads, and revenue through data-backed campaigns. You'll work closely with the content, editing, and anchoring teams to turn our organic content into a scalable growth engine.
What You'll Do
- Plan, execute, and optimize paid campaigns across Meta Ads, Google Ads, and YouTube Ads
- Own key metrics: CAC, ROAS, CTR, CPM, conversion rate, and follower/lead growth
- Run structured A/B tests on creatives, copy, audiences, and landing pages
- Analyze campaign data and turn insights into actionable content/creative briefs
- Manage monthly ad budgets and report on spend efficiency
- Collaborate with the content and editing team to align paid strategy with organic content
- Build and maintain performance dashboards and reporting cadence
- Stay ahead of platform updates, algorithm shifts, and industry trends
Who We're Looking For
- Proven experience managing paid campaigns with real budgets (Meta Ads, Google Ads)
- Strong analytical skills — comfortable with Excel/Sheets, Ads Manager, GA4
- Track record of improving ROAS, CAC, or lead/follower growth
- Ability to translate data into explicit creative and strategic recommendations
- Highly organized, deadline-driven, and comfortable owning budgets independently
- Strong communication skills to work cross-functionally with content and creative teams
Nice to Have
- Experience marketing for a media house, content studio, D2C brand, or agency
- Familiarity with influencer/creator-led growth and short-form content platforms
- Google Ads / Meta Blueprint certifications
- Experience with tools like GA4, Meta Business Suite, or third-party ad analytics platforms
What You Get
- Ownership of the company's growth and performance marketing strategy
- Competitive pay with a clear path to a senior/lead marketing role
- Direct collaboration with content, editing, and on-camera teams
- A fast-moving, data-driven environment where your campaigns directly move the needle
Work Setup 6 days a week | Day shift
Application Question(s)
- Please share campaigns you've managed along with key results (ROAS/CAC/growth numbers, if available).
Pay: ₹15,000.00 - ₹35,000.00 per month
Work Location: In person
📌 Performance Marketing – Experienced (Noida)
🏢 Indian Podcast Studio
📍 Noida