Job Role: Digital Marketing Executive – Google Ads / Performance Marketing

- Plan, execute, optimize, and scale Google Ads campaigns for real estate projects.

- Generate high-quality real estate leads while maintaining cost-effective campaigns.

- Manage campaign budgets and optimize performance to improve ROI and ROAS.

- Monitor campaign performance and implement data-driven optimization strategies.

- Continuously work toward reducing Cost Per Lead (CPL) and improving lead quality.

- Analyze campaign data and prepare weekly and monthly performance reports.

- Conduct keyword research, competitor analysis, and audience targeting.

- Optimize landing pages to improve conversion rates.

- Work independently to achieve defined performance and lead-generation targets.

Key Responsibilities

Google Ads Campaign Management

- Plan and manage Google Search Campaigns.

- Set up and optimize Display Campaigns.

- Manage Performance Max (PMax) campaigns.

- Scale successful campaigns while maintaining lead quality and target CPL.

- Manage advertising budgets effectively.

Conversion Tracking & Analytics

- Set up and maintain conversion tracking using Google Tag Manager (GTM).

- Configure and monitor Google Analytics 4 (GA4).

- Track campaign conversions and user behaviour.

- Analyze marketing data to identify optimization opportunities.

Lead Generation & Optimization

- Develop strategies to generate quality leads for real estate projects.

- Monitor lead quality and campaign performance.

- Optimize keywords, audiences, advertisements,



and bidding strategies.

- Reduce CPL while improving lead quality and conversion rates.

- Optimize landing pages for better campaign performance.

Required Skills

- Google Search Campaigns

- Google Display Campaigns

- Performance Max (PMax)

- Google Tag Manager (GTM)

- Google Analytics 4 (GA4)

- Conversion Tracking

- Landing Page Optimization

- Budget Management

- Lead Generation Strategy

- Keyword Research

- Competitor Analysis

- Analytics & Reporting

- ROI & ROAS Optimization

- CPL Optimization

Eligibility Criteria

- Experience: Minimum 3+ Years of hands-on Google Ads experience.

- Industry Experience: Real Estate Industry experience is mandatory.

- Strong understanding of lead-generation campaigns.

- Hands-on experience with GA4 and GTM.

- Strong analytical and problem-solving skills.

- Ability to work independently and achieve performance targets.

- Immediate joiners are preferred.

Salary & Benefits

- Salary: ₹3 – ₹5 LPA

- Salary will be based on experience and performance.

- Prospect to work on premium real estate projects.

- Performance-driven work environment.

- Career growth opportunities.

- Supportive and collaborative team.

Job Details

- Position: Digital Marketing Executive – Google Ads

- Location: Hyderabad

- Employment Type: Full Time

- Experience: 3+ Years

- Industry: Real Estate

- Joining: Immediate Joiners Preferred

How To Apply

- Phone: (phone hidden)

- Email: [email protected]

📌 Digital Marketing Executive (Hyderabad)
🏢 JobTrade
📍 Hyderabad