THE SCOPE OF THE ROLE /n 01 — EDITING IS YOUR CORE SUPERPOWER /n You should be an exceptional editor. /n You'll own the edit across: /n /n

- Instagram Reels

/n

- Meta performance ads

/n

- Founder-led content

/n

- Creator content

/n

- Campaign films

/n

- Product storytelling

/n

- YouTube Shorts

/n

- Brand films

/n

- Behind-the-scenes content

/n

- Event and community content

/n /n You should understand pacing, hooks, rhythm, sound, typography, transitions and visual storytelling instinctively. /n More importantly, you should know that a outstanding social edit isn't simply a shorter film. /n You'll be expected to: /n /n

- Find the strongest hook

/n

- Build multiple versions of the same idea

/n

- Cut for retention

/n

- Adapt content for different platforms

/n

- Create 9:16-first storytelling

/n

- Build performance variations

/n

- Turn long-form footage into multiple pieces of content

/n

- Know when to keep something raw and when to make it polished

/n /n If editing is your strongest skill, we want to see it immediately in your portfolio. /n /n /n 02 — SHOOTING & PRODUCTION /n You should be able to pick up a camera and make things happen. /n You'll help conceive, plan and execute: /n /n

- Campaign shoots

/n

- Product shoots

/n

- Founder shoots

/n

- Creator shoots

/n

- UGC shoots

/n

- Lifestyle shoots

/n

- Social-first shoots

/n

- Event and community content

/n /n You'll work across the entire production process: /n Idea → Treatment → Shot List → Production → Shoot → Edit → Delivery /n You should understand: /n /n

- Camera fundamentals

/n

- Lighting

/n

- Composition

/n

- Framing

/n

- Movement

/n

- Lenses

/n

- Sound

/n

- On-set problem solving

/n /n You don't need to be a cinematographer. /n But you do need to know how to make a good-looking shot. /n /n /n 03 — MOTION, CGI & VISUAL EFFECTS /n We want someone who can make the screen do things. /n You'll create: /n /n

- Motion graphics

/n

- Kinetic typography

/n

- Product animations

/n

- 2D/3D motion

/n

- CGI sequences

/n

- Visual effects

/n

- Transitions

/n

- Product demonstrations

/n

- Typography systems

/n

- Motion identities

/n

- Experimental visual formats

/n /n You should be comfortable moving between Premiere, After Effects, Photoshop, Illustrator, Figma and/or 3D workflows . /n Experience with Blender, Cinema 4D, Houdini or similar tools is a strong advantage. /n The expectation isn't that you simply know software. /n The expectation is that you know what to do with it. /n /n /n 04 — AI VIDEO & GENERATIVE CREATIVE /n This is a major part of the role.



/n We want someone who is actively experimenting with where AI is taking visual storytelling — not someone who has generated three images on Midjourney. /n You'll use AI to: /n /n

- Create video concepts

/n

- Generate impossible shots

/n

- Build visual worlds

/n

- Prototype campaign ideas

/n

- Create storyboards

/n

- Generate environments

/n

- Extend footage

/n

- Create transitions

/n

- Develop characters

/n

- Create motion concepts

/n

- Generate voiceovers

/n

- Experiment with sound

/n

- Create product visualisations

/n

- Version content

/n

- Rapidly prototype ideas

/n /n Tools could include: /n Higgsfield, Runway, Kling, Veo, Midjourney, ChatGPT, ElevenLabs, Photoshop Generative Fill and whatever comes next. /n The tool doesn't matter as much as the instinct. /n We want someone who sees AI as a new creative medium, not just a productivity tool. /n /n /n 05 — BUILD BRAND'S SOCIAL CONTENT ENGINE /n You'll help turn content from one-off production into repeatable IPs . /n You'll work on formats such as: /n /n

- Founder stories

/n

- Everyday conversations

/n

- Product explainers

/n

- Creator formats

/n

- Travel stories

/n

- Behind the scenes

/n

- Community stories

/n

- Culture-led content

/n

- Product experiments

/n

- Recurring social franchises

/n

- Seasonal formats

/n /n Your job isn't only to make the first episode. /n It's to ask: /n “Can we make this 50 times?” /n You'll help develop the visual grammar, production process and templates that make good content faster to produce. /n /n /n 06 — PERFORMANCE CREATIVE /n You should understand that attention is a metric. /n You'll create and iterate content for: /n /n

- Meta Ads

/n

- Retargeting

/n

- Product launches

/n

- New hooks

/n

- New angles

/n

- Product advantages

/n

- UGC

/n

- Founder content

/n

- Creator content

/n /n You'll work closely with marketing to understand: /n What made people stop? /n What made them watch? /n What made them click? /n What made them buy? /n You'll learn from performance and feed that learning back into creative. /n /n /n 07 — CREATIVE PRODUCTION /n You'll own the execution layer between an idea and the internet. /n That means:



/n Concept → Production Plan → Shoot → Edit → Motion/CGI/AI → Versions → Publish /n You'll coordinate with: /n /n

- Founders

/n

- Designers

/n

- Marketing

/n

- Photographers

/n

- Videographers

/n

- Creators

/n

- Stylists

/n

- Production houses

/n

- Agencies

/n /n You'll also maintain: /n /n

- Production calendars

/n

- Shot lists

/n

- Asset libraries

/n

- Project files

/n

- Edit templates

/n

- Motion templates

/n

- Content archives

/n

- Versioning systems

/n /n We move fast. /n So being creatively good and operationally organised matters. /n /n /n WHAT WE'RE LOOKING FOR /n Must-have /n /n

- 2–5 years in editing, motion, video production or creative production

/n

- Strong portfolio/showreel

/n

- Exceptional editing instincts

/n

- Robust understanding of social-first storytelling

/n

- Ability to shoot content independently

/n

- Strong motion graphics skills

/n

- Comfortable with After Effects and Premiere Pro

/n

- Strong understanding of pacing, composition and visual storytelling

/n

- Curiosity for CGI, generative video and emerging creative technology

/n

- Ability to take an idea from concept to final output

/n

- High ownership and fast execution

/n /n The ideal person can do this: /n Shoot it. /n Edit it. /n Animate it. /n CGI it. /n AI it. /n Ship it. /n /n /n TOOLS /n Solid working knowledge of: /n /n

- Adobe Premiere Pro

/n

- After Effects

/n

- Photoshop

/n

- Illustrator

/n

- Figma

/n

- DaVinci Resolve

/n /n Strong advantage: /n /n

- Blender / Cinema 4D / Houdini

/n

- Runway

/n

- Kling

/n

- Veo

/n

- Midjourney

/n

- ElevenLabs

/n

- Generative AI workflows

/n

- AI video pipelines

/n /n You don't need to know every tool. You need to be dangerous with the ones you use. /n /n /n BONUS IF YOU /n /n

- Understand fashion, lifestyle and premium consumer brands

/n

- Follow creators and internet culture obsessively

/n

- Shoot and edit your own content

/n

- Understand Meta creative strategy

/n

- Have worked with D2C brands

/n

- Have built social IPs

/n

- Can concept, not just execute

/n

- Have strong CGI/3D skills

/n

- Experiment with AI video regularly

/n

- Have a strong visual point of view

/n

- Can make something interesting with very little budget

/n /n /n /n YOU'LL THRIVE HERE IF /n You like building things from zero. /n You don't wait for perfect briefs. /n You can turn: /n “What if we did this?” /n into a rough prototype by the end of the day. /n You care about craft but don't get precious about the process. /n You understand that the best idea isn't useful if it never gets made. /n

📌 Creative Producer (Bengaluru)
🏢 PinnacleU
📍 Bengaluru