Main Purpose of the position / Key responsibility areas
- Research and Consumer In-sighting
o Role focused on primary and secondary research on consumer in-sighting & consumer fore-sighting. o Audit the FPC - ensuring all factors are considered and SOPs are followed.
- Marketing Support and Launch Planning:
o Provide the inputs for relevant marketing support to enhance brand performance. o Strategies, execute and evaluate Movie Premiere/ channel launches.
- Programming/ Scheduling Support:
o Analyse data and provide inputs to enable scheduling/ programming changes for Viewership maximisation.
- On-Air Strategy:
o Plan On-air elements, provide insights to better on-air efficiencies. Co-ordinate with multiple teams for smooth functioning of the Channel.
Job Requirement
Competencies & Skills
- Robust Analytical Skills
- Aptitude for Numbers
- Aptitude and enthusiasm for problem solving
- Familiarity with statistical concept and analysis
- Strong team player
- Avid TV and Movie Content enthusiast
- Ability to work with multiple stakeholders
- Strong Excel skills
- Excellent communication & presentation skills
- Comfortable to work on different Software/Tools