Company Description IFDA Institute is an ISO 9001:2015 certified accounts and IT training institute and an approved training partner of the National Skill Development Corporation (NSDC), a key initiative of the Government of India. The institute is affiliated with Skill India, Digital India, CSC Academy, and NIELIT, reflecting its robust alignment with national skilling and digital empowerment programs. IFDA is an authorized partner of Tally Education Private Limited, providing industry-recognized training in accounting software.

The institute also collaborates with multiple Delhi University colleges, offering learners access to reputable academic networks and practical career-oriented programs.

Role Description This is a full-time, on-site role for a Search Engine Optimization Executive based in New Delhi. The role involves conducting keyword research, optimizing on-page elements (including meta tags, headings, content, and internal links), and executing link-building strategies to improve organic visibility. The SEO Executive will perform regular SEO audits, monitor website performance, and analyze traffic and ranking data using relevant tools.

Responsibilities also include supporting social media marketing initiatives, aligning SEO efforts with content and campaign plans, and preparing performance reports with actionable recommendations.



The role requires close collaboration with content creators, designers, and marketing team members to maintain SEO best practices across all digital properties.

Qualifications

- Ability to perform thorough Keyword Research and identify high-value search terms aligned with business goals.
- Strong understanding of On-Page SEO, including meta tags, URL structure, content optimization, and technical best practices.
- Experience with Link Building strategies, outreach, and managing high-quality backlinks.
- Familiarity with Social Media Marketing and its integration with SEO for improved brand visibility.
- Proficiency in conducting SEO Audits and using tools such as Google Analytics, Google Search Console, and popular SEO platforms.
- Solid analytical and reporting skills, with the ability to interpret data and present clear performance insights.
- Good written and verbal communication skills and the ability to collaborate with cross-functional teams.
- Bachelor’s degree in Marketing, IT, Business, Communications, or a related field, or equivalent practical experience.
- Up-to-date knowledge of search engine algorithms, SEO trends, and industry best practices.
- Prior experience in an educational or training institute environment is an advantage.

📌 Search Engine Optimization Executive (New Delhi)
🏢 IFDA Institute
📍 New Delhi