Performance Marketing Manager (New Delhi)

Performance Marketing Manager (New Delhi)

24 Aug
|
Eterna
|
New Delhi

24 Aug

Eterna

New Delhi

Company Description Eterna is a premium décor and gifting brand dedicated to making life’s most beautiful moments last, with pieces designed to be cherished every day. Operating as La Maison Eterna, the brand focuses on functional art for the home-tableware, candles, and barware that reflect a thoughtful and intentional lifestyle. Each creation is handcrafted to offer lasting beauty and to be passed down as a family heirloom. Eterna’s philosophy centers on celebrating beauty in daily rituals rather than reserving it for special occasions. More about the brand and collections can be found at www.lamaisoneterna.com.

Role Description
The Performance Marketing Manager is a full-time on-site role based in Recent Delhi, responsible for driving customer acquisition, engagement, and revenue growth across digital channels. This role includes planning, executing, and optimizing paid campaigns on platforms such as Meta, Google, and other relevant networks, as well as overseeing retargeting, funnel optimization, and performance analytics. The manager will collaborate closely with brand, creative,



and ecommerce teams to align campaigns with brand positioning, product launches, and promotional calendars. Daily tasks include monitoring campaign performance, managing budgets and bids, analyzing data to generate insights, and preparing regular reports and recommendations. The role also involves testing new channels, audiences, creatives, and landing pages to continuously improve marketing efficiency and return on ad spend.
To sum up:
Own strategy, execution, and optimization of paid media across Meta, Google, TikTok, and emerging channels
Manage budget allocation and pacing across campaigns to hit CAC, ROAS, and LTV targets
Partner with creative and content teams to develop high-performing ad concepts that stay true to brand tone
Build and maintain dashboards/reporting to track KPIs and communicate performance to leadership
Run structured A/B tests on creative, audience, and landing p

📌 Performance Marketing Manager (New Delhi)
🏢 Eterna
📍 New Delhi

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