Company Description Backdropsource is a leading provider of exhibit and display products across the U.S.A, UK, and Australia, offering solutions ranging from portable displays and fabric structures to modular exhibits and large-format fabric printing. The company combines a wide product range with advanced graphic services, focusing on exceptional service, speed, and competitive pricing. Backdropsource is committed to curating high-quality products online so customers can rely on durable, professional display solutions. The team is known for being friendly, helpful, and accessible via phone, email, and live chat during business hours. Backdropsource also specializes in large and custom display solutions with rapid turnaround times for international clients.
Role Description The Sr. Copywriter – Paid Media & Performance is a full-time, on-site role based in Noida. This role is responsible for planning, writing, and optimizing copy for paid media campaigns across channels such as search, social, and display, with a strong focus on performance metrics and conversion.



Responsibilities include creating compelling ad copy, landing page content, and marketing assets that align with brand guidelines and campaign objectives. The Sr. Copywriter collaborates closely with marketing, design, and performance teams to test messaging, interpret campaign data, and refine copy for higher engagement and ROI. Day-to-day tasks also involve preparing press releases, crafting promotional content for recent products and offers, proofreading materials for accuracy and consistency, and maintaining a cohesive brand voice across all performance marketing initiatives.
Qualifications
Strong Writing and Communication skills, with the ability to create clear, persuasive, and brand-aligned copy for diverse audiences.
Experience crafting Press Releases and marketing narratives that support product launches, brand campaigns, and company announcements.
Proficiency in Marketing and performance-focused con

📌 Sr. Copywriter (Noida)
🏢 Backdropsource
📍 Noida