Level: Copywriter (Mid-Level) | Role: Permanent (On-Site) | Location: New Delhi

Overview
We are looking for a mid-level copywriter with a creative mindset and a strong grasp of storytelling. The ideal candidate has 2-4 years of hands-on experience crafting compelling content across blogs, social media, ad campaigns, and short video scripts for B2B and B2C brands.

Job Requirements
Education:
Bachelor’s degree in English, Journalism, Marketing, Communications, or a related field.

Experience:
Minimum 3-4 years of professional content/copywriting experience, preferably with a digital agency.

Key Responsibilities:
Research: Conduct basic to in-depth research on industry topics to ensure accuracy and relevance.
Content Development: Write clear, engaging content across formats - blogs, social media posts, ad copies, short video scripts, emailers, and website content.
Collaboration: Work closely with the internal team and client stakeholders to develop content that meets objectives.
Editing: Draft, refine, and proofread your work to ensure clarity, originality,



and adherence to brand tone.
Project Management: Manage multiple briefs and deliver high-quality content within deadlines.
Creative Adaptation: Interpret briefs and translate them into compelling copy concepts.
Strategic Input: Contribute ideas and bring fresh thinking to brand content and campaigns.

Professional Traits We Value
Passion for Writing: Solid interest in creating thoughtful, well-crafted content.
Creative Ideation: Ability to brainstorm and present new, relevant ideas.
Campaign Thinking: Understanding of social media content formats and digital campaigns.
Design Sensibility: Ability to visualize how copy and design work together; awareness of current digital and creative trends.
Team Collaboration: Comfortable working with designers, marketers, and project leads.
Positive Attitude: Open, adaptable, and solution-oriented.
Time Management: Efficient with deadlines and capable of handling multiple pro

📌 Copywriter (Digital Marketing Agency) (India)
🏢 BTB Digital
📍 India