24 Aug
|
Evolv Marketing Solutions
|
Udaipur
24 Aug
Evolv Marketing Solutions
Udaipur
Responsibilities
Selected intern's day-to-day responsibilities include:
Daily performance monitoring: Track campaign performance across Amazon, Flipkart, Blinkit, Zepto, Swiggy Instamart, BigBasket and other relevant marketplaces/Q-commerce platforms.
Ads management: Monitor and optimize sponsored ads, search ads, display ads and other platform-specific advertising campaigns.
Budget management: Track daily spends, budgets, CPC, ROAS/ACOS and ensure spends are aligned with business targets.
Campaign optimization: Adjust bids, budgets, targeting, keywords, placements and campaign structures based on performance.
Sales & revenue tracking: Monitor daily sales, ad-attributed sales, organic sales, orders, ASP and contribution from each platform.
SKU-level analysis: Identify high-performing and underperforming SKUs and recommend actions to improve sales and profitability.
Keyword & search-term analysis: Regularly review search terms, identify current opportunities, add negative keywords and optimize targeting.
Quick Commerce performance: Monitor city-wise,
store-wise and SKU-wise performance, including DRR, OSA, stock availability and ad efficiency.
Promotional campaigns: Plan, execute and monitor platform promotions, deals, coupons, flash sales and brand-funded offers.
Competitor tracking: Monitor competitor pricing, visibility, promotions, rankings, assortment and advertising activity.
Listing coordination: Identify listing/content issues affecting conversion and coordinate with the content/design/marketplace team for corrections.
Daily reporting: Maintain daily performance trackers covering spend, sales, ROAS/ACOS, orders, CTR, CPC, conversion rate and key observations.
Weekly analysis: Prepare weekly performance summaries highlighting growth, gaps, key learnings and recommended actions.
Client/team coordination: Communicate daily priorities, performance updates, issues and action items with internal teams and clients.
Platform coordination: Coordinate with Amazon, Blinkit
📌 Performance Marketing Intern (Udaipur)
🏢 Evolv Marketing Solutions
📍 Udaipur