24 Aug
|
G. Pulla Reddy Sweets
|
Hyderabad
24 Aug
G. Pulla Reddy Sweets
Hyderabad
Company Description G. Pulla Reddy Sweets is a renowned Indian confectionery brand, known for its authentic pure ghee sweets and savory snacks crafted with time-honored recipes and premium ingredients. Founded in 1948 by Sri G. Pulla Reddy, the brand has grown from a small sweet cart in Kurnool, Andhra Pradesh into a trusted chain of outlets across Hyderabad and Kurnool. The company offers a wide range of traditional delicacies, including mithai, khaaras, podis, namkeens, pickles, cookies, cakes, and chips, reflecting India’s rich culinary heritage. Rooted in robust values, G. Pulla Reddy Sweets actively supports education through institutions such as G. Pulla Reddy Engineering College and G. Narayanamma Institute of Technology and Science. Team members join a brand that combines quality, tradition, and community impact.
Social Media & Digital Marketing Executive
1. Social Media Management
Manage the company's social media pages across platforms such as Instagram, Facebook, LinkedIn, YouTube, Google Business Profile, etc.
Plan and maintain a monthly/weekly social media content calendar.
Coordinate with designers, content creators, photographers, and other teams to create engaging content.
Ensure content is consistent with the company's brand identity, tone, and communication.
Monitor page activity, followers, reach, engagement, shares, saves, comments, and other relevant metrics.
Identify opportunities to improve follower growth and engagement.
2. Competitor & Market Benchmarking
Regularly monitor competitors' social media pages, campaigns, content, offers, engagement, and communication strategies.
Benchmark our social media performance against key competitors.
Identify successful trends, content formats, campaigns, and ideas that can be adapted for our brand.
Prepare regular competitor and market updates for the management team.
3. Market & Customer Behaviour Analysis
Track changing market trends, customer preferences, online conversations, and emerging opportuniti
📌 Digital Marketing Executive (Hyderabad)
🏢 G. Pulla Reddy Sweets
📍 Hyderabad