Summary of Role Responsibilities

- Develop seasonal inspirations, concepts and colours, based upon international / domestic trends and adapt to market demographic and brand image
- Understand market and customer profiling and market segmentation
- Conceptualize and develop the design range in line with brand ethos
- Use 3D relevant design software such as Rhinoceros or sketchup & rendering softwares such as keyshot, V-ray or Generative AI platforms
- Ensure adherence to business process calendar
- Experience in Living category & understanding of fabrics is an added advantage.

Key Job Responsibilities

Trend Forecasting and Research

- Develop seasonal inspirations, concepts and colours, based upon international and domestic trends and adapt to market demographic and brand image
- Interpret seasonal trend direction, assortment opportunities and merchandise to stay ahead of competition and relevant to the market
- Understand market and customer profiling, market segmentation with reference to niche areas and price sensitive markets

Product Design and Range Planning and Development





- Ensure adherence to business process calendar
- Conceptualize and develop the design range in line with brand ethos • Create differentiation in the design ranges
- Ensure synergy on design and trends through integration of design development, sampling, material mix, freshness and adaptation of tech packs
- Deliver options based on the business plan in the right range architecture
- Make recommendations for current techniques, textures, constructions, base materials, finishes etc.
- Approval of design translations in terms of colour, styling, design detailing & technical drawings etc.
- Provide final production approvals
- Collaborate with the visual merchandising team for effective presentation of the design ranges in stores
- Use relevant design software such as Rhinoceros, Sketchup, keyshot & AI tools
- Participate and define processes to ensure cohesiveness within intra and inter teams
- Ensure coordination between all categories in Home Centre to maintain synergy in the store

📌 Furniture Designer (Bengaluru)
🏢 Lifestyle
📍 Bengaluru