Job Description: Techno-Commercial Marketing – Thin Film Extrusion

Experience: 5+ Years

Industry: Plastics / Polymer / Flexible Packaging / Thin Film Extrusion

Function: Technical Marketing / Business Development / Sales

Location: Chennai

Position Summary

We are looking for an experienced Techno-Commercial Marketing professional with strong knowledge of thin-film extrusion processes, polymer materials, film applications, and flexible packaging markets. The candidate will be responsible for developing new business opportunities, managing key customers, providing technical solutions, and driving profitable sales growth.

The ideal candidate should be able to understand customer technical requirements, translate them into suitable film/product solutions, coordinate with production and R&D; teams, and independently manage commercial negotiations from enquiry to order closure.

Key Responsibilities

- Technical Marketing & Business Development
- Develop new customers and business opportunities in thin-film extrusion and flexible packaging.
- Identify potential applications, industries, customers, and market segments for film products.
- Understand customer requirements related to film thickness, width, mechanical properties, barrier properties, sealing performance, appearance, and other technical specifications.
- Recommend suitable polymer grades, additives, structures, and processing conditions based on application requirements.
- Conduct customer visits, technical discussions, product presentations, and trials.
- Commercial Responsibilities
- Generate enquiries, prepare quotations, negotiate pricing, and convert opportunities into orders.
- Develop pricing strategies considering raw material costs, processing costs, logistics, market conditions,



and contribution margins.
- Manage commercial negotiations with customers while protecting company profitability.
- Monitor sales pipeline, order conversion, receivables, and customer profitability.
- Prepare sales forecasts and business development reports.
- Customer & Technical Support
- Act as the technical interface between customers and internal manufacturing/R&D; teams.
- Support customer trials and resolve technical issues.
- Analyze customer complaints and coordinate corrective actions.
- Develop customized products based on customer/application requirements.
- Maintain strong relationships with key accounts and identify opportunities for increasing share of business.
- Market Intelligence
- Track competitors, market prices, new products, technologies, and customer trends.
- Identify emerging applications and new market opportunities.
- Develop market-entry strategies for new products and applications.
- Provide regular market intelligence to management.
- Cross-Functional Coordination

Work Closely With

- Production
- R&D; / Product Development
- Quality
- Procurement
- Supply Chain
- Finance
- Customer Service

to ensure successful execution from customer enquiry → technical validation → quotation → trial → approval → commercial order → delivery → payment.

Required Qualifications





- Bachelor’s degree in Polymer Technology, Plastics Engineering, Mechanical Engineering, Chemical Engineering, or a related discipline.
- 5+ years of relevant experience in thin-film extrusion, flexible packaging, plastics, polymer products, or a related industry.
- Strong combination of technical knowledge and commercial/business development skills.
- Valuable understanding of B2B sales and customer relationship management.
- Strong negotiation, communication, presentation, and analytical skills.
- Willingness to travel extensively for customer visits and business development.

Preferred Experience

Experience in one or more of the following areas will be an advantage:

- Blown film extrusion
- Cast film extrusion
- Multilayer co-extrusion
- Flexible packaging
- Industrial films
- Agricultural films
- Stretch/shrink films
- Packaging films
- Recyclable/sustainable film solutions
- Polymer compounding or masterbatch
- Film converting and printing

Key Performance Indicators (KPIs)

- Revenue growth
- New customer acquisition
- New product/application development
- Gross contribution / profitability
- Customer retention
- Enquiry-to-order conversion
- Sales pipeline development
- Market expansion
- Collection / receivables performance
- Customer satisfaction

Ideal Candidate Profile

The ideal candidate is a technically strong commercial skilled who understands both how the film is manufactured and how it is sold.

They should be capable of moving comfortably between a customer’s technical team, procurement/commercial team, and the company’s production/R&D; teams, while identifying profitable business opportunities and converting them into sustainable revenue.

📌 Techno-Commercial Marketing–Thin Film Extrusion_Chennai-5.5Lack Annual CTC (Chennai)
🏢 Catalydd Consulting
📍 Chennai