We're looking for a mid-level Digital Marketer with 2 years of hands-on experience running paid advertising campaigns. You'll own performance marketing across platforms like Meta Ads and Google Ads — from strategy to execution to reporting.

What you'll do:
Plan, launch, and manage paid campaigns on Meta Ads, Google Ads, and other platforms
Monitor budgets, bids, and spend to hit ROAS/CPA targets
Run A/B tests on creatives, audiences, and ad copy
Track and report on key metrics (CTR, CPA, ROAS, conversion rate)
Work with the creative team to brief and improve ad assets
Manage pixel/conversion tracking and troubleshoot data issues
Analyze campaign data to find what's working and cut what isn't

What you need:
2 years running paid campaigns (Meta and/or Google Ads required)




Comfortable reading data and making decisions from it, not just gut feel
Experience with campaign structuring, budget allocation, and bid strategies
Basic understanding of conversion tracking (Pixel/CAPI, GA4, UTM tagging)
Solid communication skills — you'll need to explain performance to non-marketers

Nice to have:
Experience with landing page optimization or CRO
Familiarity with marketing analytics tools (GA4, Merchant centre, etc.)
E-commerce or lead-gen industry background

Pay: ₹10,000.00 - ₹20,000.00 per month

Perks:
Work from home

Work Location: In person

📌 Digital Marketing Specialist Delhi
🏢 Onepercentweb
📍 Delhi