Roles & Responsibilities

Achieve monthly/quarterly sales target, Add distributors, wholesalers and retail outlets , Recruit, train, manage and motivate sales executives, Build beat plans and ensure outlet coverage, Ensure distributors actually sell through to retailers, Availability, visibility, schemes, merchandising , Collections, stock, reporting, competition and claims,
Sales Management
Achieve monthly, quarterly and annual sales targets.
Drive primary and secondary sales.
Prepare territory-wise sales plans.
Monitor daily, weekly and monthly sales performance.
Identify gaps and implement corrective actions.
Develop recent markets and increase sales productivity.
Distributor Management
Identify and appoint suitable distributors.
Develop distributor relationships.
Monitor distributor stock and inventory.
Ensure healthy distributor ROI.
Ensure timely collections.
Monitor claims, returns and ageing stock.
Drive secondary sales from distributors to retailers.

3.Team Building
Recruit Sales Officers/Executives as per territory requirements.




Train and onboard new team members.
Set individual targets.
Conduct daily/weekly reviews.
Accompany team members in the market.
Coach underperformers.
Develop high-performing salespeople.
Maintain discipline and accountability.
Market Expansion
Identify new outlets and new markets.
Increase numeric distribution.
Expand into recent towns/localities.
Develop wholesale and retail channels.
Ensure availability of priority SKUs.
Beat & Outlet Management
Design effective beat plans.
Ensure regular outlet coverage.
Monitor productive calls.
Track current outlet additions.
Improve strike rate and outlet productivity.
Market Execution
Ensure product availability.
Implement schemes correctly.
Improve product visibility.
Monitor merchandising.
Track competitor pricing, products and promotions.
Provide market intelligence to management.
Drive secondary sales

📌 Area Sales Manager Bengaluru
🏢 Creative Tooling Solutions
📍 Bengaluru