Role Overview

The Project Manager will lead the ideation, planning, execution, and monetization of event-based intellectual properties (IPs) at Zee Live. This is an end-to-end ownership role—spanning content creation, operations, partnerships, and audience engagement—with a focus on delivering high-impact, revenue-generating live experiences. The ideal candidate brings a background in media, events, advertising, or business strategy, with a solid grasp of brand-led content and monetization models.

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Key Responsibilities
IP Development & Strategy
Conceive and launch current IPs that align with Zee’s brand and audience goals
Use market research and audience insights to identify trends and whitespace
Define formats, themes, and content frameworks to differentiate each IP
Partner with editorial, creative, and marketing teams for aligned storytelling
Project & Event Management
Lead end-to-end execution—from budgeting and vendor management to logistics and timelines




Design audience journeys and curate content to deliver high-value event experiences
Oversee production across formats (live, hybrid, virtual), ensuring quality and consistency
Drive cross-functional collaboration with ops, digital, sales, and production teams
Monetization & Partnerships
Build monetization strategies: sponsorships, ticketing, digital revenues, and more
Work closely with sales to create compelling pitch narratives and close brand deals
Negotiate contracts and manage commercial relationships with vendors, talent, and partners
Unlock ancillary revenues via merchandise, syndication, and value-added experiences
Marketing & Growth
Plan and execute multi-channel promotion campaigns (digital, PR, influencer, etc.)
Leverage Zee’s media network for amplification and audience acquisition
Analyze event performance—audience data, engagement metrics, revenue—to inform future strategy

📌 Senior Manager – Project Management Zee Live Mumbai
🏢 Zee Entertainment Enterprises
📍 Mumbai