Job DescriptionAs the Paid Media Team Lead specializing in Google platforms, you will be responsible for developing, implementing, and optimising effective advertising campaigns across all paid media platforms. NnROLES & RESPONSIBILITIES: Nn Lead and manage ateam of paid media specialists, providing guidance, mentorship, and support to achieve team objectives and client goals. N Develop and execute strategic paid media campaigns across Google Ads, including search, display, video, and shopping campaigns, to drive traffic, conversions, and revenue. N Oversee campaign setup,including keyword research, ad copywriting, bidding strategy, and audience targeting, ensuring adherence to best practices and client requirements. N Monitor campaign performance closely, analyzing key metrics and performance indicators to identify optimization opportunities and drive continuous improvement. N Provide strategic recommendations and actionable insights based on campaign performance analysis, A/B testing, and competitive research. N Lead the development ofinnovative ad creatives, landing pages, and messaging strategies to enhance campaign performance -and user experience. N Stay updated with industry trends, algorithm changes, and new features within the Google Ads platform, and share knowledge and best practices with the team. N Conduct regular performance reviews and provide constructive feedback to team members, identifying opportunities for skills development and career growth.



N Collaborate with cross-functional teams, including creative, analytics, and account management, to deliver integrated marketing solutions and maximize client success. NnnREQUIREMENTS: Nn Bachelor‘s degreein Marketing, Advertising, Business, or a related field. N Proven experience of atleast 2 years in managing Google Ads campaigns and leading a team in a digital marketing agency or similar environment. N In-depth knowledge of Google Ads platform, including campaign setup, optimization techniques, and performance analysis. N Solid analytical skills with the ability to interpret data, draw insights, and make data-driven decisions to optimize campaign performance. N Excellent leadership and team management skills, with the ability to inspire, motivate, and develop team members. N Exceptional communication and interpersonal skills, with the ability to effectively collaborate with clients and internal stakeholders. N Strategic thinker with a proactive approach to problem-solving and a track record of delivering results-oriented solutions. N Detail-oriented mindsetwith the ability to multitask, prioritize tasks, and meet deadlines in a fast-paced environment. N Google Ads certification and additional certifications such as Google Analytics are preferred. N Passion for staying updated with industry trends, advancements, and best practices in digital advertising and paid media management. Nn

📌 Paid Media - Team Lead (Haryana)
🏢 Nians
📍 Haryana